What defines a great designer? Put simply, it’s the drive to look at the norm and see how it can be changed. This takes imagination and passion to drive your creatvity into action. If there are two identical rooms one could play it safe and design an elegant but fairly standard room or you can design a masterpiece. It’s all about how brave you are to design with passion and imagination.
When I see a piece of stone, I imagine what it could look like after I’ve chiseled away at it and revealed hidden colours, minerals, crystals. The beauty of this natural formation appeals to me, gets me excited, thrills me. I’m told often that my passion is visible. It’s true, I get excited at the prospects of what a room will look like when a carefully chosen and properly installed stone is going to look like. I feel this is what catapults a designer into the level of artisans who spend countless hours drawing, designing, and most importantly working with their hands, seeing beauty where no one else can see it.
I’ve been asked many times if I think all designer’s have an imagination. I can’t imagine how a designer could work without an imagination. Isn’t that what design is all about? Imagination? Yet the truth is there are many designer’s who lack imagination. Why? Perhaps it’s because they work for a company that dampens their spirit. Perhaps they don’t keep up with modern styles and materials like they should. Perhaps they got into the business when they should have pursued another career. Whatever reason it is they lack imagination, it will reflect in their job. A designer should be proud of what they’ve created. There shouldn’t be flaws. It shouldn’t be dull.
True, we all get mental blocks. Fashion designers, architects, authors, singers, dancers, and yes interior designer’s all hit road blocks and the creativity dies down. Here enters the desirous muse. Suddenly their creativity is brought back to life. But the point is it was there all along to begin with, lying in wait.
When I see a material that is totally not my style, I stop and think about how I could transform it into something different. How could I use it in another application? If my client loves it, then I have to love it. Thus the need for imagination!